PRIDE AND
PASSION

February 4, 1862. The Bacardí family, led by Don Facundo Bacardí Masso, buy a distillery in Santiago de Cuba. They throw away the rule book and make their own unique blends with a revolutionary rum-making process that would change the way rum was made forever.

THE BAT

In Cuba, bats are considered lucky. When Dona Amalia Bacardí spotted fruit bats in the distillery, she insisted that a bat should appear on every bottle. Has our little mascot helped us survive and succeed against the odds? We’ll never know – but the bat is here to stay.

Heritage overview bat

I wonder about the bat – I think it’s living in exile just as we are and circling the island and waiting for the right time, and one day when the bat will go home, we will go home too.

VICTOR R ARELLANO DE SCHUEG
(5TH GENERATION BACARDI FAMILY MEMBER)

THE FREEDOM FIGHTER

Emilio Bacardí Moreau had two great loves. His rum and his country. He risked his life to fight for Cuba in its struggle for independence from Spain. In spite of arrests, imprisonment and exile he never gave up. His courage was rewarded on his return when he became the first freely-elected Mayor of Santiago de Cuba.

revolution

He believed that people needed to be absolutely free in terms of speech, in terms of being able to write whatever they wanted and express the points of view that they wanted.

GUILLERMO GARCIA LAY
(6TH GENERATION BACARDI FAMILY MEMBER)

THE PARTY HOSTS

1919. The US ban the manufacture and sale of alcohol. The party moves to Cuba where the Bacardí‘s become legendary for their weekend long parties.

prohibition

Havana had a very active nightlife, like the famous nightclub Tropicana. There had never been anything like this in the US.

FRANCISCO CARRERA JUSTIZ
(5TH GENERATION BACARDI FAMILY MEMBER)

The Exiles

In 1960 revolution came to Cuba. The Bacardí company’s assets were seized and the family became exiles in the US. They arrived with nothing. But with determination and passion they were soon back in business making their exemplary rum.

The exile

From Cuba we went to exile, it was not a good life, no money, no family, no nothing, you have to work very, very hard but we were successful.

FRANCISCO CARRERA JUSTIZ
(5TH GENERATION BACARDI FAMILY MEMBER)

Bacardi 1862

Share with friends

Visit Us

Visit Us Casa Bacardi Sitges

CASA BACARDÍ
SITGES

Join us at our beautiful Mediterranean home in Sitges where our founder, Don Facundo BACARDÍ Masso, was born.

Visit Us Casa Bacardi

Casa
BacardÍ

Our home is your home. Drop by for a tour, a class or just to sip rum by the waterside.